Technology Drives BusinessLift Your Conversion Rate, Continuously
Consolidate data from every channel
Track every touchpoint and pinpoint the channels that work best
- Monitor campaign performance across channels and the full funnel — exposure, visits, and acquisition for every piece of content;
- Connect every touchpoint along the user journey — website, WeChat, email, content, and events — for true cross-channel attribution;
- Compare acquisition and conversion by channel, separate the strong from the weak, and adjust your strategy in time.
Turn more traffic into leads
Capture customer information fast — never let traffic slip away
- Online forms: automatically collect submissions into your contact list, with landing-page and embedded forms for ad landing pages, sign-ups, and event registration;
- Channel QR codes: embed official-account QR codes in emails, articles, and offline materials, track fan sources by channel, and unify official-account fans with contact identities;
- Web tracking: follow visitor behavior even before anonymous visitors become contacts, so marketers learn prospect preferences early and trigger personalized automation.
Earn trust with every interaction
More personalized, more automated engagement
- Content: build and publish personalized marketing content to email, SMS, and WeChat with a visual editor;
- Audiences: segment precisely from multi-dimensional customer profiles, and craft content tailored to each segment;
- Automation: design the right journey for each behavior, then let the system run the rest for you.
Marketing and sales, accelerating conversion together
Fewer hand-off gaps between teams, a seamless customer experience
- Lead scoring: score prospects on profile fit and key-behavior weight, so sales and marketing agree on high-quality leads;
- Sales cards: embed sales cards in content so high-intent prospects reach sales directly — a seamless marketing-to-sales bridge;
- All-staff marketing: marketing produces on-brand content, sales distributes it, and value travels faster. Sales sees content reactions in real time, tracks intent, and spots opportunities quickly.
Ready to begin?
Start your high-conversion marketing journey
Knight is free for companies taking their first step into digital marketing — because every business deserves to feel the real impact of digital, automated marketing.
Start FreeFree Edition
Content & Campaigns
- Surveys & forms
- Email marketing
- SMS marketing
- Website tracking
- Campaign management
Automation
- Marketing automation
- Auto-tagging
- Auto-grouping
WeChat SCRM
- Targeted broadcast
- Promo QR codes
- Auto-reply
- Custom menus
- Message management
Customer Management
- Customer profiles
- Source tracking
- Certified to ISO 27001, China MLPS Level 3, and other international security standards
- Transport-layer SSL encryption and database-level encryption
- Multi-layer agreements, with service and confidentiality commitments signed with every customer
- Rigorous internal process controls that safeguard the integrity of platform and customer data
Trusted by leading enterprises
